Scooby Doo strikes again!

[batman_cool]

CN's Scooby Doo Movie Marathon helped the network edging over Disney on Super Bowl Sunday. I think CN should plan at least one marathon every weekend since this strategy seems to work very well.

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, February 4, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1300; K6-11 834; TWEENS 9-14 584
CARTOON NETWORK: K2-11 957; K6-11 648; TWEENS 9-14 377
DISNEY CHANNEL: K2-11 914; K6-11 589; TWEENS 9-14 483
TOON DISNEY: K2-11 129; K6-11 64; TWEENS 9-14 43
Source: MTVN Research from Nielsen Media Research Data

[yoshirider13]

Curse Nickelodeon and their successeful spongebob marathon. All the kids networks have been doing marathons since then. I hate it :(

[Taylor Karras]

Yeah, Why don't he die man?

[Martianinvader]

It's a different world. With all the other avenues of entertainment easily accessible these days, I don't think kids give as much time to TV as they did in the 80's, when you heard those "appalling 8 hours of viewing a day" statistics thrown around. My theory is that marathons do better in ratings because kids aren't bound to time zones anymore and will tune in whenever they feel like it....and are more likely to stick around if their favorite cartoon is on.