Adult Swim to join Boomerang?

[JCorey3rd]

so the guys at cartoonbrew feel that Adult Swim will have to leave the Cartoon Network so kiddie eyes won't have to ponder Squidbillies.

seeing how Adult Swim pulls in demographics that are the envy of the Jimmy Kimmel show, will TW launch a third cartoon channel or will they allow Adult Swim to take over Boomerang? So much of Adult Swim's humor comes from spoofing H-B shows, it would be a natural fit to have Boomerang programming from 8 a.m. to 8 p.m. and Adult Swim shows taking over the other half of the day. And I'd feel better knowing that the guys at Adult Swim were lining up the vintage programming instead of the CNers. Adult Swim put in The Popeye Show, The Bob Clampett Show and Gigantor when they needed to fill a slot as opposed to CN's "just repeat that Eddy Ed Edward Evdvard show another 2 times."

[Wanted]

No.

Question to your post, though. Why should it?

[JCorey3rd]

No.

Question to your post, though. Why should it?

Boomerang already has carriage space and about 15 million homes. It's easier to transform a channel than the try and launch a brand new channel. Look at several channels that have altered their programming instead of their parent companies launching a new channel - VH1 is no longer a music channel. A&E has given up it's lofty goals and now presents us with Vegas magicians, bounty hunters and Rollerderby. Remember back when Spike TV was The Nashville Network?

Why should it be taken over by Adult Swim?

It's a better future than what CN executives have been hinting at: either the Cartoon-Cartoon network or Tickle U 24-7.

[Martianinvader]

If it's not joining Boomerang, and there's no chance of it joining Boomerang at the moment, then what's with the topic title?

[JCorey3rd]

If it's not joining Boomerang, and there's no chance of it joining Boomerang at the moment, then what's with the topic title?

There's a question mark at the end - so it's not stating a fact. it's raising a question. You have Jerry Beck and Amid recently posting at Cartoonbrew that by the end of the year, Adult Swim will be off CN. It's gotta go somewhere and a programming block that gets a million eyeballs a night needs more than a start up platform. Getting the Adult Swim programming onto Boomerang would get the channel on a lot more cable packages - it's a tastier treat than the promise of Dexter's Lab.

I'm sorry that I didn't just put up a "Do You Remember Care Bears" topic. Or just another who is cooler: Magilla Gorilla or Wally Gator.

[Mittenz]

If the people at Cartoon Network were to ever think about puting Adult Swim in the Boomerang network, this is what the staff would look like at which that idea were to be devised.

http://70.84.190.115/3084/71/emo/puckmanri.gifhttp://70.84.190.115/3084/71/emo/cheers.gifhttp://70.84.190.115/3084/71/emo/puckmanri.gifhttp://70.84.190.115/3084/71/emo/beer.gifhttp://70.84.190.115/3084/71/emo/puckmanri.gif

[livingfruitvirus]

so the guys at cartoonbrew feel that Adult Swim will have to leave the Cartoon Network so kiddie eyes won't have to ponder Squidbillies.

What? They didn't even bring up Boomerang. This is what they said in their 2006 predictions.

"Adult Swim" will spin-off into its own channel by the end of the year, due to changing cable laws and the "a la carte"-ization of the cable industry. Cartoon Network proper will continue its decline, if not in ratings then in quality of programming. Once a powerhouse of 'creator-driven' animation, it has increasingly lost its focus and sense of direction. There is so much confusion that the network has taken to screening live-action programming in recent months. The network's vice president of development, Sam Register, recently stepped down from his post, highlighting the internal turmoil and lack of clear consistent direction for the network.

[JCorey3rd]

What? They didn't even bring up Boomerang. This is what they said in their 2006 predictions.

I didn't say Jerry and Amid said Adult Swim is going to Boomerang. I quoted them saying that Adult Swim is leaving CN. I said that it makes better sense for Adult Swim to get shifted over to Boomerang instead of CN starting up a third animated network.

[Eric B]

It could always go to HBO or the other Turner/WB networks.

[livingfruitvirus]

I said that it makes better sense for Adult Swim to get shifted over to Boomerang instead of CN starting up a third animated network.

That doesn't make any sense. Why would Turner shift one of their most successful brands into such a limited household count?

[JCorey3rd]

That doesn't make any sense. Why would Turner shift one of their most successful brands into such a limited household count?
would it make any more sense for them to create a brand new cable network for Adult Swim?

The problem is that Adult Swim doesn't fit in with CN's normal programming. Sure you had Nick At Nite, but they picked family type shows to rerun. Reruns of the Cosby Show don't clash with kids who watch Spongebob. Whereas on CN they go from Foster's Home to Squidbillies. Have you explained to your children why a redneck squid drinks "party liquor?" This is why CN is thinking of divorcing itself from Adult Swim.

Because Boomerang was being sold as a nostalgia channel for boomers who grew up watching the shows, they can make the "adult transistion."

[Master Moron]

would it make any more sense for them to create a brand new cable network for Adult Swim?

The problem is that Adult Swim doesn't fit in with CN's normal programming. Sure you had Nick At Nite, but they picked family type shows to rerun. Reruns of the Cosby Show don't clash with kids who watch Spongebob. Whereas on CN they go from Foster's Home to Squidbillies. Have you explained to your children why a redneck squid drinks "party liquor?" This is why CN is thinking of divorcing itself from Adult Swim.

Because Boomerang was being sold as a nostalgia channel for boomers who grew up watching the shows, they can make the "adult transistion."

But, Cartoon Network airs some TV-PG programming, such as Naruto and Sunday Pants. They even aired the TV-14 Tim Burton Batman film.

[livingfruitvirus]

would it make any more sense for them to create a brand new cable network for Adult Swim?

No. Not unless they can find a way to get the channel into 70,000,000+ homes pre-emptively, but there's a little thing called bandwidth that cable and satellite TV is growing short of. So that's why I think Jerry and Amid are incorrect. The last Adult Swim spoke about it (in September at Dragon Con), they said they don't have the money or the manpower to do it for the next few years.

The problem is that Adult Swim doesn't fit in with CN's normal programming. Sure you had Nick At Nite, but they picked family type shows to rerun. Reruns of the Cosby Show don't clash with kids who watch Spongebob. Whereas on CN they go from Foster's Home to Squidbillies. Have you explained to your children why a redneck squid drinks "party liquor?" This is why CN is thinking of divorcing itself from Adult Swim.

I think you're confusing their prediction with fact. CN isn't thinking of doing anything of the sort. So far there haven't been any big campaigns or complaints about Adult Swim being on with kids' programming. Everyone's too busy trying to kick FX's ass.

Because Boomerang was being sold as a nostalgia channel for boomers who grew up watching the shows, they can make the "adult transistion."

Actually it was sold as a channel for kids 2-5.

[JCorey3rd]

No. Not unless they can find a way to get the channel into 70,000,000+ homes pre-emptively, but there's a little thing called bandwidth that cable and satellite TV is growing short of. So that's why I think Jerry and Amid are incorrect. The last Adult Swim spoke about it (in September at Dragon Con), they said they don't have the money or the manpower to do it for the next few years.


I think you're confusing their prediction with fact. CN isn't thinking of doing anything of the sort. So far there haven't been any big campaigns or complaints about Adult Swim being on with kids' programming. Everyone's too busy trying to kick FX's ass.

The money and the man power can be solved if the company sees it's worth the risk. Right now Boomerang is a lower third channel after six years. We always wonder what's it going to take to get it up to at least 50 million households - Dexter's Lab and Duck Dodgers isn't going to get it noticed.

Jerry and Amid aren't floating an idea that hasn't been been whispered by others.

When the reps of Adult Swim talked about a channel at Dragoncon, was it in reference to a 24/7 channel? Because right now they're filling up 7 of the 24 hours on CN. And 8 hours on Sunday. If they shifted to Boomerang, they would be able to run their normal Adult Swim hours plus some. And they have they have vintage cartoons to play during the daylight hours - which gives their audience a chance to understand some of their reference jokes on Harvey Birdman.

And the fact that CN showed Snow Day - a live action film that has nothing to do with animation shows that the channel has no real sense of direction or purpose.

Even if Adult Swim doesn't get shitfted over to Boomerang, it would be nice if scheduling Boomerang was transfered over to them. They seem to enjoy watching cartoons and they enjoy engaging their audience.

[tb4000]

Giving them their own channel would somewhat defeat the purpose of who they're supposed to be. They always play up the fact that they're this hip, cool channel that's an underdog in the ratings, and they're strictly not for the mainstream, even though they're slowly getting to that point.

[Karl Olson]

Actually, if Boomerang gets changed to anything, it becomes "Cartoon Network" while the current Cartoon Network becomes "Time Warner's Nick-Wannabe." Jerry and Amid are being a little overly optimistic with AS getting it's own channel, because they seem either gloss over or be unaware of just how tight the bandwidth for channels is at the moment, and really, until AS can atleast program it's whole block w/o a bunch of repeats, it isn't in shape for it's own network. Once it can program 8 hours straight, maybe it can look at a network, but only if they get definite pick up in atleast 50 million homes at a bare minumum. Until, then it's a pipedream, and much less like than the other scenario I've mentioned.

[PeppeRaskell1]

Shows like Gigantor, The Popeye Show and The Bob Clampett Show definitely belong on Boomerang, but not the rest of AS's lineup. You'll have just as much difficulty explaining a liquor-swilling squid or a pink-haired girl with her butt half sticking out on Boomerang as you will on CN, IMHO.

A&E has given up it's lofty goals and now presents us with Vegas magicians, bounty hunters and Rollerderby.
Don't forget the Sopranos reruns.

[JCorey3rd]

Jerry and Amid are being a little overly optimistic with AS getting it's own channel, because they seem either gloss over or be unaware of just how tight the bandwidth for channels is at the moment,
Trio has been off the air for over a month and my Time Warner cable folks haven't filled the slot - I just get a nice card telling me Trio is off the air. And I don't think I received an extra channel when G4 and Tech TV merged. I've got free channels on my digital box.

[livingfruitvirus]

Trio has been off the air for over a month and my Time Warner cable folks haven't filled the slot - I just get a nice card telling me Trio is off the air. And I don't think I received an extra channel when G4 and Tech TV merged. I've got free channels on my digital box.

For me, Trio was replaced by Sleuth.

[Zorak Masaki]

Party Liquor? Please, ive seen worse on Family Guy and American Dad, and even King of the Hill. The only "adult swim" boomerang should have would maybe to show uncut LT toons at night (including the ones previously "banned"), and possibly older anime (ie, lupin, MSG 0079, maybe even pick up ranma, bubblegum crisis, and maison ikkoku).

[Kevin]

Why should it be taken over by Adult Swim?

It's a better future than what CN executives have been hinting at: either the Cartoon-Cartoon network or Tickle U 24-7.
I'm sorry, but I disagree with you. Why? It's because Boomerang isn't the apporiate channel to put Adult Swim on. The purpose of Boomerang was to have a channel that aired classic cartoons, not cartoons aimed for the mature audience. If I were to do any kind of move with Adult Swim, I would just put it on it's own channel.

Boomerang already has carriage space and about 15 million homes.
But the problem is, Boomerang still isn't widely avalible. It can only be found on satellite and select few cable systems (like Time Warner Cable of New York City and Comcast of Atlanta for example). So if Adult Swim, went to Boomerang, then it wouldn't be seen as many people as it would of it was on Cartoon Network.

[Sage Shinigami]

The purpose of Boomerang was to have a channel that aired classic cartoons


And its not really doing that as well as it should...

Adult Swim and Boomerang? I don't see it. AS should get a channel all to itself. It certainly has the shows to manage it.

[ZumbidoMetal]

Would be a disastrous move. There's alot things that come to mind, like contracts with providers and the inevitable backlash that would no doubt come. I'm not talking about that of us classic cartoon fans (they DON'T care about us) but from parent groups and the like. If they were to do it it would have to be announced FAR FAR in advance.

[JCorey3rd]

Boomerang is closing in on its sixth year and is barely at 16 million homes (compared to the 90 million that get Cartoon Network), if Adult Swim does get its own channel, why would CN keep Boomerang going? Sure they aren't paying a fortune for programming and it's being used as a dump channel for shows that aren't cutting it on CN, but need to be played out (Duck Dodgers). Wouldn't the CN braintrust rather dedicate the resources being used for Boomerang for what promises to be a more profitable Adult Swim channel?

Has anyone heard what the make or break on this channel is? NBC-Universal dumped Trio and it had more subscribers (even after it was dropped by one of the Sat. services). How long can Boomerang last when it can't make it over the 50 million hump?

I sense that the only way Boomerang can survive is merge with Adult Swim. And it's not that bad of a mix because shows like The Jetsons, The Flintstones and Top Cat were produced for prime time audiences and not merely 7 years olds eating cereal. Might even give the guys at Adult Swim an excuse to dust off "Wait Till Your Father Gets Home." Even classic cartoons weren't made for kiddies - they were shown before adult films.

[Wanted]

I sense that the only way Boomerang can survive is merge with Adult Swim. And it's not that bad of a mix because shows like The Jetsons, The Flintstones and Top Cat were produced for prime time audiences and not merely 7 years olds eating cereal. Might even give the guys at Adult Swim an excuse to dust off "Wait Till Your Father Gets Home." Even classic cartoons weren't made for kiddies - they were shown before adult films.However, some of the shows you cite were sponsored by companies like Kelloggs', which made the cereal for those seven-year-olds. However, if Adult Swim felt the need to dust off any series from Hanna-Barbera's extensive library, they'd have done it already. There's absolutely no reason they shouldn't have. But, they don't want to. And, the transition to a new bandwidth isn't likely to change their minds.

Why should it be taken over by Adult Swim?

It's a better future than what CN executives have been hinting at: either the Cartoon-Cartoon network or Tickle U 24-7.It's no better than the other two options... wait, the former option. Adult Swim's originals, from what I hear, aren't getting any better, and they're falling on their face in the anime department.

[Kevin]

What I think Boomerang needs to do is to try and gain more national carriage. From what I heard (and I may be wrong on this), is that a lot of cable companies think that Boomerang won't attract a big audience for it to be carried. So what Boomerang needs to do is to convince the cable companes that they can attract an audience.

[jv2k]

so the guys at cartoonbrew feel that Adult Swim will have to leave the Cartoon Network so kiddie eyes won't have to ponder Squidbillies.


I doubt it will happen now of all times. I mean CN is showing live action tv 14 moves in the day.

[Wanted]

What Boomerang needs to do is to convince the cable companes that they can attract an audience.They tried that campaign... back in the 1999-2000 year. Didn't work. Then, they stupidly yanked all of the classics from Cartoon Network.

At this point, there's no getting Boomerang into any more homes than it already is in.

[Natey]

Here in sioux falls we have to get double digital cable. It costs alot just to get one channel. Nobody has that much money. Direct TV offers the best way to get Boomerang i think. But AS being on Boomerang might work. But I'd rather have it set aside for classic cartoons

[Sage Shinigami]

Here in sioux falls we have to get double digital cable. It costs alot just to get one channel. Nobody has that much money. Direct TV offers the best way to get Boomerang i think. But AS being on Boomerang might work. But I'd rather have it set aside for classic cartoons

What's "double digital"?

Here I have to get digital cable to get it. I forget if it comes with the basic plan or if its extra, but I know it would be a significant increase in the price. However, DirectTV is also probably the best way to get Boomerang here. I'm actually quite sure that most places are like that, and no one's going to switch from Cable or upgrade to Digital just for one channel. (Though, looking at CCF, I'm SERIOUSLY considering...) This is why Boomerang isn't in enough homes--they aren't trying.

[Eric B]

Boomerang was being sold as a nostalgia channel for boomers... Wow! I never thought of it like that. Of course, the correpation of "boomerang — it's coming back to you" was always obvious; but I never thought of the generational sense of the word.

But then, this could further justify AS moving to the channel. It's not just for shows "the boomers" remembered as children, but also new shows for them now as "adults"!
If they do, they could start with SGC2C. That is as old as the other 90's stuff they have recently added.

[Souffl3]

I don't neccessarily see all of Adult Swim moving over to Boomerang. What I do think would be a good move, though, would be putting SGC2C on Boomerang, perhaps around 10 p.m. or so. I'd say it pertains more than the rest of the shows that would potentially be available from Adult Swim.

Later on, an obvious choice would be Harvey Birdman: Attorney at Law.

[Wanted]

Why? They have DVDs out. Boomerang shouldn't have to be a dumping ground for things remotely related to Hanna-Barbera (Dexter's Lab IS Hanna-Barbera, by the way).

[herbkir]

Taking AS (and its 1 million viewers) off Cartoon Network would kill the block and lose them all that ad revenue. CN is part of the basic satellite packages and is in the basic tier of most cable systems. Hence availability to 90 million households. Boomerang, when offered at all, is generally an upper-tier service. For me, I'd have to jump to the 3rd tier to get Boomerang, and the price just isn't worth it.

If you reduce AS' availability by 75%, you can figure a corresponding reduction in viewership. And the death of Adult Swim. Ain't likely to happen, people. (^_*)

[Sage Shinigami]

Why? They have DVDs out. Boomerang shouldn't have to be a dumping ground for things remotely related to Hanna-Barbera (Dexter's Lab IS Hanna-Barbera, by the way).
I file Dexter's Lab (and all CCs, actually) under Cartoon Network Studios. And if Harvey Birdman and Space Ghost C2C are "remotely related" to H-B, then Dexter's Lab is a distant, five times removed mentally retarded cousin. :)


Taking AS (and its 1 million viewers) off Cartoon Network would kill the block and lose them all that ad revenue. CN is part of the basic satellite packages and is in the basic tier of most cable systems. Hence availability to 90 million households. Boomerang, when offered at all, is generally an upper-tier service. For me, I'd have to jump to the 3rd tier to get Boomerang, and the price just isn't worth it.

If you reduce AS' availability by 75%, you can figure a corresponding reduction in viewership. And the death of Adult Swim. Ain't likely to happen, people. (^_*)

No, but it don't matter. AS has been considered a different channel in the ratings for at least a year, maybe more now. Moving it wouldn't help either channel. What it MIGHT do though, is give CN the space to air a few classic cartoons that don't air on CN OR Boomerang anymore. .....Or it may just give CN an excuse to air Billy and Mandy ad nauseum....times 10.

Edit: Just noticed this:


It's no better than the other two options... wait, the former option. Adult Swim's originals, from what I hear, aren't getting any better, and they're falling on their face in the anime department.


The ratings aren't all that good for anime, no, but the quality just keeps getting better and better. As for AS originals...sure, they've struck out a few times (Tom Goes, Squidbillies, 12oz. Mouse, and in my opinion, Moral Orel) but they've still got lots of quality programming. And ANYTHING'S better than turning Boomerang into the "Cartoon-Cartoon" Channel....

[JCorey3rd]

As further proof that at the very least, the Adult Swim folks should be scheduling Boomerang - supposedly the 5 a.m. Adult Swim block will feature the Gary Coleman and SuperGlobetrotters show after Gigantor plays out.

[Wanted]

I file Dexter's Lab (and all CCs, actually) under Cartoon Network Studios.But, all '90s Cartoon Network-produced originals were created under Hanna-Barbera.

The ratings aren't all that good for anime, no, but the quality just keeps getting better and better. As for AS originals...sure, they've struck out a few times (Tom Goes, Squidbillies, 12oz. Mouse, and in my opinion, Moral Orel) but they've still got lots of quality programming. And ANYTHING'S better than turning Boomerang into the "Cartoon-Cartoon" Channel....Some people may not think so.

[Sage Shinigami]

But, all '90s Cartoon Network-produced originals were created under Hanna-Barbera.


I said what I said. :)


Some people may not think so.

And...some people have no taste. :D

[Wanted]

Yeah, I see what you mean. A whole channel full of nothing but Cartoon Network originals? Concept flies for a few days, but, when you get down to it, it'd be as monotonous as the Nicktoons Network is after about a few weeks.

[Sage Shinigami]

Yeah, I see what you mean. A whole channel full of nothing but Cartoon Network originals? Concept flies for a few days, but, when you get down to it, it'd be as monotonous as the Nicktoons Network is after about a few weeks.
They also don't have the variety of shows neccessary to pull it off. Let's see...CCs that have had a decently lengthy (over 10 episodes) run:

What-A-Cartoon!
Dexter's Laboratory
Johnny Bravo
Cow and Chicken
The Powerpuff Girls
Ed, Edd n Eddy
I Am Weasel
Mike, Lu & Og
Courage the Cowardly Dog
Sheep in the Big City
Time Squad
Whatever Happened to Robot Jones
Codename: Kids Next Door
The Grim Adventures of Billy and Mandy
Evil Con Carne
Foster's Home for Imaginary Friends
Hi Hi Puffy AmiYumi
Camp Lazlo
My Gym Partner's a Monkey

19 shows. Of said nineteen, at least 3 (not counting the new shows) would repeat before a 30 day month was out. Nevermind that its not even enough shows to fill a 12-hour block without having to show repeats. That would make it little more than CN2, and if they think Boomerang has low ratings...give a CC channel a year.

Edit: An Adult Swim channel has a far better chance of working than a Cartoon Cartoon one, btw. Much larger variety. They could manage a 12hour rotation without repeats, and switch out shows as necessary. With their new seasons for comedy and whatever new anime they license coming in.....2006 would be a perfect year for Adult Swim to get its own channel. Of course, if they aren't going to bother trying to get it to everyone like they did CN, its pointless.

[J'onn J'onzz]

But, Cartoon Network airs some TV-PG programming, such as Naruto and Sunday Pants. They even aired the TV-14 Tim Burton Batman film.

Don't forget the supposedly VERY bloody Pricess Mononoke airing on Toonami soon. I think they should run a 12-4 a.m. block with Sealab 2021 (if the rights are still there),Space Ghost: Coast to Coast, the Brak Show, and Harvey Birdman: Attorney at Law (in that order). Right before Sealab 2021, could air Sealab 2020. Before Space Ghost: Coast to Coast and the Brak Show, could air an hour of Space Ghost. Before Harvey Birdman could air, Birdman and the Galaxy Trio. Wouldn't that be cool! :D Stuff that fits Boomerang and more room on Adult Swim: Cartoon Network! Of course that doesn't solve the "Squidbillies" problem but I think most kids would understand the most of the stuff they talk about from the all too popular "The Simpsons". (Then again I've never watched the Squidbillies so I wouldn't know.)